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Trade Show Dates

SILMO | Paris | 28 SEP - 1 OCT 2018

HONG KONG OPTICAL FAIR | Hongkong | 07 - 09 NOV 2018

OPTI | MUNICH | 25 - 27 JAN 2019

MIDO | MILAN | 23-25 FEB 2019

SIOF | SHANGHAI | MAR 2019

VISION EXPO | EAST NEW YORK | MAR 2019

Pull Up Case

Technology

How the Pull Up Case works

The heart of our case is the patented PULL UP - Technology.
When you're making the presentation, the top of your case is pulled up. The trays lie loosly in the folding rack and can be pulled out easily.

Pull Up Case Technologie

1. Place

Pull Up Case Technologie

2. Open

Pull Up Case Technologie

3. Pull Up

Pull Up Case Technologie

4. Show

Pull Up Case Technologie

1. Place

Pull Up Case Technologie

2. Open

Pull Up Case Technologie

3. Pull Up

Pull Up Case Technologie

4. Show

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Avantgarde

  • 400 optical frames of max. capacity
  • 7 different sizes
  • individual designs
  • good for air travel

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Classic

  • 360 optical frames of max. capacity
  • 6 different sizes
  • Different colors
  • 2x 360° wheels

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Cabin Case

  • 90 optical frames of max. capacity
  • < 8 kg weight incl. Frames
  • 41 x 25 x 57 cm Size

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Shoulder Bag

  • 90 optical frames of max. capacity
  • < 3 kg weight incl. Frames
  • fits the cabin size allowances
  • fits the trays of most AVANTGARDE and CLASSIC models

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Pop Up Case

  • 60 optical frames of max. capacity

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Portable Optical Shop

Made for the practice of domiciliary eyecare. Combine all equipment in 1 case

  • Contains Visual Acutiy Test, Tools, Presentation of optical frames
  • Fits in the case size 168, 240, 324 and 360

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Story

  1. 2008

    THE IDEA IS BORN

    We started to develop our Pull Up Case and turned our drawings into our first mock up samples. First field test are acclaimed.

  2. 2010

    INTRODUCTION CLASSIC Case

    The CLASSIC case becomes market-ready. We start with 3 different case sizes in 2 different colors.

  3. 2010

    SILMO, PARIS

    The company is launched in late 2010. SILMO is our first exhibition which is a great success. The audience were swept off their feet and we decided to go international with this product. The participation in VISION EXPO in Las Vegas only 2 weeks later is a must.

  4. 2012

    INTRODUCTION AVANTGARDE Case

    Many customers asked for a light case which would be good for travel by air. Here it comes – AVANTGARDE case made of synthetic materials and Nylon cover. Super light and available with protection covers to travel by air.

  5. 2014

    INTRODUCTION PULL UP CABIN SIZE

    The cabin size case which holds 90 frames is available now.

  6. 2016

    INTRODUCTION PORTABLE OPTICAL SHOP

    The case for all opticians who practice domiciliary eyecare is introduced on OPTI MUNICH 2016.

  7. 2017

    INTRODUCTION POP UP CASE

    The Pull Up Technology turned upside down. The new Pop Up Case extends itself automatically using a patented spring lift system.

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